In this Trial Lawyer Nation podcast, Michael talks with acclaimed commercial motor vehicle trial attorney, Joe Fried, about his journey of going from 0 to 60 in becoming a trucking industry subject matter expert.
Joe’s calling to enter the field came from some unexpected sources as he explains to Michael the barrage of signs that led him to become a subject matter expert after finishing a large book of business against the Ford Motor Company. Joe describes the evolution of his role as a lawyer and the number one fear that was used as a driving force in his success.
On a larger scale, Joe encourages others to think beyond the boundaries of a case to serve a greater good by doing what’s right not only for the families affected but also what’s right for the industry and the families that can avoid having the same happen to them.
Throughout the podcast, the topic of hyper-specialization is explained both from the positive perspectives of becoming the only person who understands such a narrow subject, but also the trade-offs and sacrifices that need to be made in doing so with your practice. Joe also emphasizes the importance of inclusivity in the industry and using that mantra as a resource instead of something to be afraid of as he gives listeners a generous offer.
Background on Joseph A. Fried:
Joe Fried is one of only a few lawyers in America who limits his legal practice to handling truck and other commercial motor vehicle crash cases. Based out of Atlanta Georgia, Joe has handled commercial motor vehicle crash cases in over 30 States and has helped recover more than $500 million for clients. He holds several record settlements and verdict.
When he is not actually handling cases, Joe is writing about and teaching other lawyers how to get the best results possible in commercial motor vehicle crash cases. He has authored books, book chapters, peer-reviewed articles and a Trial Guides DVD specific to this unique field and has given over 250 presentations around the Country specific to this field.
Joe is a nationally recognized leader in trucking litigation. He is the founder and Founding Director of the Academy of Truck Accident Attorneys, immediate past chair of the American Association of Justice Trucking Litigation Group, and President of the National Trial Lawyers Trucking Division.
Joe brings a diverse background to each case. He is a former judge and police officer, has real-world training in accident investigation and reconstruction, physics, engineering, and human factors. At the same time, Joe has hundreds of hours of training in psychodrama, neurolinguistics and story development and is known for his unique ability to find and tell the compelling human story that underlies each of his cases.
For more on Joe Fried visit: https://www.frg-law.com/the-firm/joseph-a-fried/
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By Michael Cowen — 3 years ago(4 votes, average: 4.50 out of 5)
In this Trial Lawyer Nation podcast, Michael Cowen sits down with Tennessee trial attorney, Matthew Wright who discusses finding additional liability in shippers and brokers.
Matthew hits the ground running with an all too familiar scenario where a trucking case is brought to your attention, only to find out the trucking company is small with minimal insurance (most people are shocked to learn these companies only carry $750k of insurance). Unfortunately, in these cases it generally doesn’t make sense for a family who has suffered a catastrophic loss to go after these small companies, however, this is where Matthew’s keen awareness of liabilities lying with other parties involved (brokers and shippers) comes into play, and it’s not always obvious. In fact, it’s taken Matthew some time to understand it all, but there is a business model that surrounds the industry regarding how cargo flows from the shipper, ultimately to the receiver, and he’s found it “interesting” how these small trucking companies are getting these loads from the large shipping companies. In these cases, a simple $750k verdict can turn into a $2M, $5M, or even as much as a $10M verdict when the overall liability is investigated beyond just the “mom and pop” trucking company for the sake and benefit of the client.
Michael continues the conversation while overlaying specific scenarios with Matthew to fully understand this process, the parties involved, and investigative tactics trial lawyers can specifically use when combing through documents relating to the case. Matthew even goes into detail by drilling down to the specific terminology used in these cases, such as the differences between a “bill of lading” and a “load tender.” Matthew continues to unveil, piece by piece, some of the pervasive maneuvers used throughout the trucking industry which can jeopardize public safety. Truly an informative and enlightening conversation, even for trial lawyers who only run across these cases every so often. One that will help you gain knowledge about these cases, so you don’t pass over millions of dollars in verdicts for yourself, and more importantly your clients.
The episode concludes with Matthew sharing his journey: the start as a law student to becoming a trial attorney focused on trucking cases … the explanation will likely either surprise you or be completely relatable to your own path as a trial lawyer. Nonetheless, Matthew and Michael alike are always willing to share their knowledge and point to several periodicals and groups that have been instrumental in both their success throughout the years as sources for great knowledge of the industry in the truest form of sharing.
Background on Matthew Wright
Matthew E. Wright devotes his career to representing victims of catastrophic truck crashes and improving roadway safety. Frequently associated as co-counsel across the country, he helps identify adequate insurance coverage by exposing the key corporate actors in the supply chain, including primary motor carriers that attempt to shield themselves from liability through captive brokerage divisions and other shell games.
An alumnus of Vanderbilt Law School, Mr. Wright currently serves as Chair of the AAJ Trucking Litigation Group Journal, serves on the group’s Executive Board and has given several talks on truck safety and contributed articles to trucking-related publications. Mr. Wright has served on the Tennessee Trial Lawyers Association Board of Governors, is a member of the Multi-Million Dollar Advocates Forum, the Gerry Spence Trial Lawyers’ College, the Academy of Truck Accident Attorneys, and the National Trial Lawyers Top 10 Trucking Lawyers.
Mr. Wright lives in Franklin, Tennessee with his wife Lindsay and four children, Helen, Sadie, Isaac, and Celie, and is the founding member of Wright Law, PLC.
For more info on Matthew Wright visit: https://www.truckinjurylaw.us/about-matthew-wright/Post Views: 7,478
By Michael Cowen — 10 months ago
In this Trial Lawyer Nation podcast, Michael sits down with disability attorney and business coach Marc Whitehead. The two discuss disability law, running a firm using systems, marketing strategies, case selection, building a great team, finding opportunity in chaos, and how to run a “lifestyle law firm” that works for you.
Michael and Marc begin by discussing disability law, which Marc defines as representing disabled workers and veterans for disability benefit claims. Marc began as a PI lawyer and decided to make the switch to disability law after referring out a lot of disability cases. He realized how much he enjoyed disability law and stopped taking PI cases altogether. Marc’s “5-Star” cases are disability insurance claims for dentists and doctors, but he notes how veterans seeking retroactive benefits can be very lucrative as well. He also refers to social security claims as his “bread and butter” because of their quantity. And he encourages personal injury lawyers to be mindful of clients who will have continued medical issues, as those clients may have a disability case and need additional legal help. Marc sums up his goals in disability law by stating, “If you haven’t been hugged by your client this week, you’re not doing your job.”
The conversation then shifts its focus to business management and running a law firm, which Marc coaches other lawyers on. Marc shares a story sure to resonate with many young lawyers, describing a cycle of winning a large verdict, then going broke again three months later. After stepping back and evaluating his business, he decided “The practice should serve me, I shouldn’t be serving the practice.” Marc believes you have a duty to yourself and your clients to be profitable so you can do your best work for them.
On the note of profitability, Michael asks Marc what he did to make his firm profitable. Marc emphasizes the importance of time management, which he refers to as “focus management.” Marc chooses to live in his calendar instead of living in his inbox, which lets him dictate his own day instead of “constantly putting out fires.” Doing this allows you to focus your productivity and prioritize the best use of your time as a business owner.
Marc then shares his experience of learning to delegate tasks to other people. While Michael and Marc both agree this can be difficult at times, Marc insists learning to do this will allow you to spend your time where it’s most valuable. Marc practices delegation in his firm by developing checklists and flow charts for every task. This implements consistency throughout his firm and allows Marc to spend his time where it adds the most value.
Besides his law firm management and coaching prowess, Marc is well-known for his newsletter “The Successful Barrister.” Marc’s strategy is not to advertise his firm or bore lawyers with updates on disability law. Instead, he aims to provide a funny (he and his lawyers are shown as caricatures), informative resource lawyers will actually read and enjoy. Marc sends the newsletter to a list of 4,000 lawyers and has found great success in this, which leads Michael to share his experience sending a magazine to 1,600 lawyers and the challenge of accurately identifying its ROI. Michael and Marc discuss other successful marketing strategies and how to tailor your marketing approach to a high-volume firm vs. a “high-end, niche” firm.
Choosing to accept or reject a case is a complicated process. Marc has streamlined this process by establishing a separate intake department and removing lawyers and paralegals from the process. This intake team uses a set of checklists and flow charts to determine acceptance or denial of most cases, so Marc only has his hand in dictating the most difficult decisions. Michael agrees with this strategy and finds if he is involved in all the decisions, he will take on cases he shouldn’t because he knows he could find a way to win the case. Upon more reflection, Michael has found accepting these cases leads to unhappy clients and disappointed referral partners. Marc and Michael discuss letting go of the “hero mentality” and not accepting every case they could win. Marc now only accepts strong cases which work with his systems and workflow and refers out many winnable cases to other attorneys. Michael agrees with this strategy, saying, “All the time you’re working on that case, you’re not working on another case where you could add real value.”
Michael then asks Marc how he manages time between running a practice and coaching. Marc describes how he’s built a high-quality team to run his systems, which grants him the time to focus on marketing the firm and coaching. To build this team, Marc invests money into his hiring process. He utilizes an extensive interview process and two personality tests – the DISC Assessment and the Hiring MRI. While searching for the perfect candidate, Marc uses temp agencies to fill the vacant positions and strongly believes in the “hire slow and fire fast” mentality. Even though temps will cost him more money in the short term, Marc says it’s worth it to find the right candidate in the long run.
This transitions Michael and Marc into a discussion of COVID-19 adaptation. While many firms are laying off employees, this gives other law firms an excellent opportunity to hire previously unavailable, top talent. Marc describes COVID-19 as a great pressure test for your firm’s systems. This will expose any weaknesses and allow you to fix systems that are not working. And he firmly believes, “Where there’s chaos, there’s opportunity.”
Marc has put together numerous resources for business and marketing in a way that builds a law firm that serves your life. He offers all of them for free because, as stated so many times on Trial Lawyer Nation, “A rising tide lifts all boats.” To receive a free copy of Marc’s marketing plan template or subscribe to “The Successful Barrister,” email him at firstname.lastname@example.org.
This podcast also covers case management software, the differences between a high-volume firm and a niche firm, running a more efficient intake department, book writing, and so much more.
ABOUT THE GUEST
Marc Whitehead is double board certified in both Personal Injury Trial Law and Social Security Disability Law. He dedicates his practice to disability law, specializing in long-term disability insurance denials, Social Security Disability and Veterans Disability. He has authored multiple books on the topic of disability benefit claims and litigation. Based in Houston, Texas, Marc runs a national practice and has successfully litigated disability claims in 44 states and counting plus Puerto Rico.
Marc is the editor and publisher of the bi-monthly newsletter, “The Successful Barrister–Marketing, Management & Life Skills that Probably Won’t Get You Disbarred.” Marc is an adjunct practice advisor for Atticus, through which he advises and coaches other lawyers on running successful practices.
Mr. Whitehead is a past president of the Houston Trial Lawyers Association (HTLA), and a member of the Board of Directors of the Texas Trial Lawyers Association (TTLA). He is actively involved in the American Association for Justice (AAJ) where he was a past chair of the Insurance Law Section. He was also a member of AAJ’s Marketing and Practice Development Committee among many others. Mr. Whitehead generously donates to AAJ as a PAC Eagle and his firm is an AAJ Leaders Forum member.Post Views: 1,893
By Michael Cowen — 3 months ago
In this Trial Lawyer Nation podcast, Michael sits down with another trail blazing trial lawyer, Chris Madeksho. Chris recently received a $13.9 million jury verdict on a Mesothelioma case tried in person using social distancing and other safety measures. They discuss Chris’s background, the details and challenges of the case he tried, the safety measures taken, and the numerous strategies Chris used to win this fantastic verdict in the age of COVID-19.
Chris specializes in toxic tort and was introduced to the area by his late father, who worked in asbestos installation when he was young and went on to become a trial lawyer. He began his practice in Texas, but later moved his principal office to California due to Texas tort reform. As most great trial lawyers do, he then attended the Trial Lawyers College and began learning from the other great trial lawyers and scholars in the arena, citing Sari de la Motte, Eric Penn, Nick Rowley, Keith Mitnik, and R. Rex Parris.
Michael then asks Chris about the details of the case he tried. Chris’s client was a 68-year old Mesothelioma patient who worked as an asbestos installer from ages 9 to 19. Because of some criminal details in his background, Chris was forced to drop the loss of consortium claim and only request damages in personal injury, BUT was still awarded $13 million in non-economic damages alone.
With this impressive verdict, Michael asks Chris if the defense wanted to try the case or not. Chris responds with a resounding, “No.” In fact, they even opposed Chris’s waiver of jury when he attempted to get a bench trial. So Chris pushed forward, complied with the judge’s orders, and was completely prepared for trial when the time came.
Chris then explains how the jury summons and voir dire process was handled safely. The summonses were sent out via email and included COVID-19 hardship questions. He shares how we know our most dangerous jurors are people who are not afraid of COVID-19, but our second most dangerous jurors are people who are there who don’t want to be. Eliminating people who don’t want to be there was very helpful in that respect.
But, a jury summons by email has its downfalls. The biggest being that the demographics of the jury pool were not representative of the populous. The resulting jury was more affluent, more connected with technology, and more conservative than a typical King County jury would be. But as Chris puts it, “When you have a client who’s going to die if you don’t try the case now, you just do the best you can.”
After summoning the jury pool, voir dire was conducted mostly through Zoom with only two panels attending in person due to security concerns. These in person panelists were separated by a 6-foot spacer and their voir dire took place in a convention center to allow for safe distancing. While Chris believes he connected better with the in-person panelists, the resulting jury ended up being comprised of 14 virtual panelists and only 1 in person panelist.
The pair then move on to discuss Chris’s storytelling strategy. Chris explains how he’s worked extensively with Sari de la Motte and employed many of her Hostage to Hero strategies to craft his opening and closing arguments. He also emphasizes the importance of being “at ease” when speaking to the jury with a mask on. He shares the perfect analogy of being in a dark room where you can only see the other person’s eyes – you’re going to focus heavily on what you can see, so your eyes need to appear honest and relaxed.
Chris’s opening also focused heavily on the conduct of the defendant, a story he told by choosing the “villain” to be a corporate representative who is still alive. He decided to use her as the villain because she is more tangible to the jury than someone who may have done a lot of harm, but isn’t alive to pay for their wrongdoings. Chris and Michael then have a very insightful conversation on if the villain needs to be a person, or if the villain can simply be the organization as a whole – a subject discussed on this podcast in the past.
Michael then asks about how Chris told the damages story at trial, which Chris boiled down to “This is a man who worked his entire childhood. Now that he’s in his final days, he’s living his childhood for the first time.” He then shares how this powerful story was made stronger by getting the defense doctor to share the horrors of Mesothelioma – a useful strategy which every listener needs to hear.
The pair ends the episode with the defense’s shocking (and unsuccessful) closing argument. The defense lawyer basically said, “A lot of people are going to be dying painful deaths in this COVID era. They’re not getting any money.” As he said that, the jury set their tablets down and nobody wrote for the remainder of his argument. Chris agrees to share the transcripts for the full details, but the defense effectively ostracized themselves from the jury at this exact moment. While plaintiff lawyers everywhere have been concerned about this being used successfully against them, Chris’s experience shows it was ineffective.
If you’d like to reach Chris Madeksho, you can email him at email@example.com or visit his website at www.madeksholaw.com. He’s been kind enough to make himself available to speak with any plaintiff attorney who’s looking to get back in the courtroom and wants to learn from his experience.
This podcast also covers the intricacies of asbestos cases, the importance of putting your family first, working through personal issues with clients, Chris’s courtroom layout, trusting the jury, Chris’s advice for trial lawyers who want to improve, and so much more.
Interested in hearing more COVID Era trial stories? Check out our other Masked Justice episodes:
Chris is licensed to practice law in three states – Texas, California and Washington State, and he has a national reputation for managing asbestos and other toxic torts. He has represented mesothelioma and toxic injury clients in courtrooms from New York to California, and from the Midwest down to Texas. Chris is a graduate of the nationally-renowned Trial Lawyers College and is a fluent Spanish and French speaker.
In addition to trying cases for victims of cancer and toxic torts, Chris routinely tries cases pro bono for low-income families facing eviction in the Los Angeles area. He participated as trial counsel and adviser to tenants in the largest rent strike in Los Angeles County history. The tenants prevailed in their strike and the landlord eventually dismissed his eviction lawsuits after losing several trials. Helping his community is a passion for Chris.
Outside of work, you’ll find Chris spending time with his family — they especially enjoy gardening, exploring the outdoors, making music, and enjoying good food together. Chris’s dream is to eventually use his time and resources to reforest American ecosystems.Post Views: 1,228