Zoom trial

95 – Jody C. Moore – A Righteous Claim: Fighting Elder Abuse

In this episode of the Trial Lawyer Nation podcast, Michael sits down with attorney Jody C. Moore out of Southern California. Jody is an established trial lawyer specializing in elder abuse who, together with Susan Kang Gordon and Jennifer Fiore, recently won a $13,500,000 jury verdict on a 10-plaintiff case, in a 4 ½ month-long, 100% Zoom trial!

Michael and Jody kick off the episode with a look at what elder abuse is and how Jody got started in the field. Jody shares that elder abuse cases primarily look at neglect and why it happened. It usually boils down to a corporate systemic neglect case.

Jody started her career in med mal defense, then quickly shifted to nursing home defense. During this time, Jody’s grandma went to live in a nursing home, where she was neglected. This truly powerful story concludes with Jody inheriting $500 from her grandma and using it to start her firm, where she’s been doing plaintiffs elder abuse cases ever since.

“If this is happening to her, what’s happening to the people who don’t have advocates?” – Jody Moore

When Michael asks how Jody built the skills needed to get a good verdict, Jody credits putting in the technical work but says she relied heavily on her instincts early on. She wavered from this after seeing her first success and started to read every book and follow everyone else’s methods, but found the results to be lacking. Recently, she has circled back to being herself and trusting her gut in the courtroom, which is where she has found the most success.

“At the end of the day, you have to be yourself.” – Michael Cowen

Michael then digs into the details of Jody’s case. Jody explains how 10 residents were neglected in an Alameda County nursing facility. The ways they were neglected ranged from wound management to dehydration and malnourishment, to an excessive number of falls- citing a gentleman who fell 42 times throughout his stay. Jody also highlights the complicated nature of California’s Elder Abuse Act, which only allows blame for elder abuse cases to be placed on the company or individual who is in “custody” of the resident. So, the trial team was tasked with proving the parent company’s control and responsibility.

After an intriguing look into the complexity of California’s Elder Abuse Act and recovery caps, Jody shares more on how the case was tried. The trial was 100% over Zoom and took 4 ½ months, but only occurred 4 days a week from 9:00 AM until 1:30 PM. This served to keep the jurors from having Zoom fatigue and helped the court stretch its limited resources.

The trial was broken into multiple phases, starting with the “care of custody” issue where the trial team presented evidence on corporate control. While every witness on the stand claimed they were simply a “consultant,” this defense quickly fell apart when it became clear the consultants were controlling everything. By the time the trial got to punitive damages, this story arc was very helpful to the case.

Michael then asks what the company did wrong to harm so many residents, and Jody shares the primary theory is understaffing. This facility was operating below the state-mandated minimum number of staff 1/3 of days in the past 3 years- something that sticks out compared to most other facilities. Michael commends this approach because it makes more sense to say the company didn’t have enough people there than to say the employees just don’t care. Throughout the episode, Jody commends the work of the attorneys who brought her in on the case just months before trial, who did an excellent job of working up the case before her involvement.

Jody and Michael shift the conversation to what an appropriate docket size is for an elder abuse attorney, which Jody insists is a very different answer depending on who you ask. She commends her partners and attorneys for the work they did while she was in trial for so long, keeping the rest of their cases moving.

After a brief conversation about structuring your practice to accommodate your life, Jody and Michael both credit the mindset work they’ve done with Sari de la Motte, a trial consultant, and 2-time podcast guest. By focusing on how they show up, rather than external factors out of their control, they’ve both been able to get to a better place where they can focus on advocating.

“It feels like there’s so much on the line… but what’s really on the line is how I show up.” – Jody Moore

Michael then shifts the conversation back to the trial by asking how Jody and the trial team told the damages story. While this is a difficult task in an elder abuse case, Jody credited her co-counsel Susan Kang Gordon who presented compelling evidence of what a relationship means. In a creative and impactful fashion, Jody was inspired to write a poem (“Love is” by Jody C. Moore) during the trial that she read to the jury during her closing statement.

“If you can convey the loss with love, then the jury does the rest of the work.” – Jody Moore

Next, they move on to cover the punitive phase of the case, where the trial team was tasked with finding the financial information to present to the jury. Again, her co-counsel Jen Fiore was instrumental in making sense of the company’s finances under tremendous time constraints. This story of a rapid turnaround time to analyze information and some restrictions on what could be discussed resulted in an impressive verdict from the jury – $8.9 million in punitive damages alone!

Lastly, Michael asks Jody a question she now has more credibility to answer than almost anyone – what was her general impression of the Zoom trial format? Shockingly, Jody replies that for this case, it was the perfect fit, citing the length and complexity of the trial, as well as the benefits to her and the team. They were able to use great technology to present a compelling story and noted that jurors were very forgiving of the inevitable technical difficulties.

The pair ends the episode on Jody’s top tips for anybody trying a case on Zoom:

  • DON’T do it alone.
  • Invest in good technology, including an exhibit management program.
  • Master the technology.
  • Practice being “in this little box,” focusing on your breathing, use of hands, and effective pausing.

This podcast episode also covers building a practice as a young lawyer, how the trial team was able to keep the case as one instead of separating them, structuring your practice so you can do what you love, the power of hearing a story for the first time during the trial, why the jurors were so impressive and much more.

Guest Bio:

Founding Partner Jody C. Moore primarily litigates cases involving claims of elder abuse and neglect in a nursing home or residential care facility setting, wrongful death, medical malpractice and other catastrophic personal injury cases.

Ms. Moore is dedicated to improving community safety through legal advocacy. Ms. Moore is an accomplished lecturer on the topic of Long Term Care litigation to lawyer groups across the United States.

Ms. Moore lives in Thousand Oaks with her husband Mike and her two sons, Joshua and Zachary.

If you would like to contact Jody C. Moore you can reach her via email at jody@johnson-moore.com or by phone at (805) 988-3661.

69 – David Koechner – Hit Your WHAMMY! The Power of Storytelling

In this Trial Lawyer Nation podcast, Michael Cowen and his Director of Marketing and Business Development Delisi Friday are joined by a VERY unique guest – David Koechner! David is a Hollywood actor and comedian who has starred in over 190 films and TV shows. He is best known for his roles as Todd Packer from “The Office” and Champ Kind from “Anchorman” and “Anchorman 2.” You may be wondering how David has any connection to attorneys, but we assure you this episode is full of timely advice for trial lawyers and is just what we need to hear right now. The trio will discuss David’s path to success and his advice for presenting to an audience (think: the jury) both in person and through a screen.

The episode begins with Michael briefly explaining the premise of this special episode. He explains how David comes from the TV/film world, and lawyers are now having to adjust from a live audience to an audience through Zoom. He shares how he’s excited to “learn how to communicate with other human beings through a screen,” or a jury spread out across a stadium or convention center for socially distant in-person trials.

Michael then asks David about his background and how he got into acting. David shares how he grew up in a small town in Missouri and began working for his father’s turkey coop manufacturing business at the age of 7, something he says instilled a strong work ethic in him from a young age. Being from a small town, David had no idea acting was a possibility for him having never met an actor himself. So, he decided to attend college with a political science major where he realized in his third year that “To be in politics, you either need to come from a political family, you’re incredibly wealthy, or you’re the smartest person in any room you walk into. I was none of those things.” He then dropped out of college and worked three jobs until he visited Chicago to attend a “Second City” performance and realized, “This is it. This is what I’m going to do.”

From that moment on, David spent the next 9 years on stage at least 4 nights a week, putting in his “10,000 hours” and citing the book Outliers by Malcolm Gladwell until he made it onto Saturday Night Live. Michael aptly compares this to up-and- coming trial lawyers – you have to try a lot of small cases before you get a shot at the big ones. They follow with an insightful discussion of the role of “luck” in being successful, which David believes is “really about hard work, isn’t it?”

They then move onto the topic on everybody’s mind right now – How do you effectively communicate with a jury when you’re either wearing a mask or limited to a screen? David recognizes the challenges of doing so, but emphasizes that the most important thing is always your connection to the story. He believes that is the compelling part of any presentation – whether in the courtroom or through a TV screen.

David continues with his recommendations for preparing to present while wearing a face mask. He suggests that lawyers preparing for an in-person trial in the COVID era start observing other people wearing face masks wherever they go. He explains how you can easily tell if someone is calm and purposeful, or agitated by looking at their body language.

Delisi then explains that Michael is going to be conducting voir dire in a football stadium in his upcoming trial. She asks David for advice on how to use your body in a venue that big to make everybody feel included. David suggests that Michael purposefully look at every single person he’s addressing, think about where his words will land, and pace around as he speaks so everyone feels included in the conversation. He also shares a very insightful strategy he uses when preparing for a show in a new venue, which will be helpful to every lawyer listening in future trials and other presentation preparation.

Michael then inquires as to how actors make the audience believe they’re reciting something for the first time when it’s actually been scripted and rehearsed countless times. David astutely replies – “I think that’s the point – rehearse.” He continues by explaining that if he has his lines completely down, he’s fully present and available because he’s not searching for his lines. This gives him (and every actor) the opportunity for “discovery” in a scene, where he is fully engaged with his scene partners and able to truly listen and react honestly to what they say. And it results in successful improv when he films with his comedy peers, like Will Ferrell and Steve Carell.

A brief discussion of the importance of letting silence sink in leads to a very interesting conversation about trusting your audience. Michael shares his experience of switching his mentality of “I need to say everything I have to say” to “It’s not about what I have to say, it’s about being heard,” and with that transition learning to trust the jury more and focus on telling the story, not on controlling the jury.

David then adds, “It’s about respect. You’re respecting the jury to make their own decisions. That will come across.” And while the difference between a crowd at a comedy show and a jury in a courtroom are apparent, the commonalities they share run deep. As Delisi so eloquently puts it, “at the end of the day you’re both storytellers.” David continues by explaining how if he hasn’t heard a laugh in 5 minutes, he knows he needs to change something about what he’s doing. While jurors don’t openly laugh or react, Michael insists “You know when you’re resonating with another human being. You feel it.”

They continue on this note to discuss coping with a loss. David shares how he always mentally prepares to fix what went wrong and assumes, “This is going to go well. Period.” David then describes his favorite adage to tell nervous actors, which is that you always hope the person presenting does well. While admitting it’s marginally different for lawyers, he insists that “they at least hope you’re competent,” which Michael agrees with wholeheartedly, ending this conversation by saying “People want to do the right thing.”

David, Michael, and Delisi end the episode by discussing David’s new business, “Hey, Good Meeting!” Michael and Delisi previously worked with David to surprise the audience at this year’s Big Rig Boot Camp with a comedic appearance by David. These types of events are exactly what Hey, Good Meeting specializes in and provides a unique experience with nationally recognized actors and comedians. If you’d like to book a live comedy experience customized for you and your guests at your next virtual event, holiday party, or referral partner gathering, go to www.heygoodmeeting.com for booking information.

This podcast also covers why all men are secretly 14 years old, what was so special about Chicago in 1996, the importance of listening, playing an outrageous character convincingly, applying the “Rule of 3” to the courtroom, David’s favorite improvised scene from “Anchorman,” using body language to communicate, how David deals with hecklers, and so much more.

 

 

Bio:

Actor, writer and producer David Koechner grew up in Tipton, Mo. working for his father in the family’s turkey coop manufacturing business. He studied political science at Benedictine College in Atchison, Kan, and then transferred to the University of Missouri. After college, Koechner moved to Chicago, where he studied improvisation at the IO (formerly the ImprovOlympic) with Del Close and Charna Halpern. He went on to become an ensemble member of Second City Theater Northwest.

From there, Koechner spent one season in the cast of “Saturday Night Live” before moving to Los Angeles and landing guest appearances on “Curb Your Enthusiasm” and “Reno 911” and a recurring role on “Still Standing.” He co-starred in indie films such as “Dill Scallion,” “Wakin’ Up in Reno,” “Dropping Out” and “Run Ronnie Run” while also turning solid performances in studio comedies such as “Out Cold,” “My Boss’ Daughter” and “A Guy Thing.” Koechner, along with Dave “Gruber” Allen, developed and performed The Naked Trucker & T-Bones Show on stage at Club Largo in Los Angeles. The show later became a Comedy Central series.

Koechner’s first major film break came when he was cast as Champ Kind in “Anchorman: The Legend of Ron Burgundy” (a role he reprised in 2013’s “Anchorman 2: The Legend Continues”). Koechner has been seen in a variety of studio and independent films such as “Daltry Calhoun,” “The Dukes of Hazzard,” “The 40 Year Old Virgin,” “Waiting,” “Yours, Mine and Ours,” “Talladega Nights: The Ballad of Ricky Bobby,” “Snakes on a Plane,” “Let’s Go To Prison,” “Semi-Pro,” “Get Smart,” “My One and Only,” “The Goods: Live Hard, Sell Hard,” “Extract,” “Final Destination 5,” “A Haunted House,” “Paul,” “Scouts Guide to the Zombie Apocalypse,” “Priceless,” Legendary’s “Krampus,”  the animated feature “Barnyard,” the critically acclaimed “Thank You for Smoking,” and the film festival award-winning thriller “Cheap Thrills.” He also starred in the Fox Atomic comedy “The Comebacks.” Recent film projects include “Then Came You,” “Braking for Whales” and “Faith Based,” as well as the upcoming indie horror thriller, “Vicious Fun.”

Koechner currently plays Bill Lewis on ABC’s “The Goldbergs” and recently appeared on ABC’s “Bless This Mess,” CBS’s “Superior Donuts,” Showtime’s “Twin Peaks,” Comedy Central’s “Another Period” and IFC’s “Stan Against Evil.” He also voices reoccurring characters on FOX’s “American Dad” and Netflix’s “F is for Family” and “The Epic Tales of Captain Underpants.” Koechner is well-known for his character Todd Packer on NBC’s hit comedy “The Office.”

When not filming, Koechner performs live stand-up comedy across the country and creates original content videos for his YouTube channel, “Full On Koechner.” He also co-hosts Big Slick Celebrity Weekend – an annual charity event benefitting Children’s Mercy Hospital of Kansas City – with fellow KC natives, Rob Riggle, Paul Rudd, Jason Sudeikis and Eric Stonestreet. Koechner currently resides in Los Angeles, California.

 

65 – Malorie Peacock – Lessons from a Virtual Seminar: Successful Applications in a Courtroom and Online

In this Trial Lawyer Nation podcast, Michael talks with his law partner Malorie Peacock to discuss his recent virtual seminar, Cowen’s Big Rig Boot Camp. They draw parallels between the seminar and the courtroom, including utilizing camera angles through Zoom, energy management, and how to use slides and graphics effectively. Michael also shares a sneak peek inside his upcoming Trial Guides book on trucking law.

The episode begins with a brief overview of what Cowen’s Big Rig Boot Camp looked like in 2020. While it remained a 6-hour trucking seminar, it was done entirely virtually. Michael describes the multitude of tactics he used to keep the audience engaged, which included celebrity appearances and surprising attendees with actor and comedian David Koechner live.

He notes one of the biggest engagement factors was the use of multiple camera angles and a professional AV crew. Through this, he was able to stand for the presentation and use hand gestures naturally. Malorie and Michael draw parallels between this and a Zoom hearing or trial and agree they’d like to find a way to stand while conducting Zoom hearings. Michael goes as far as to say he’d like to set up a Zoom “studio” in the office in the future, and says he would even hire a professional AV crew again if he had a very big hearing or a virtual trial.

Malorie comments on how surprised she was that utilizing multiple camera angles made such a big difference in the presentation engagement. Michael agrees, and explains how he first heard of this concept from Mark Lanier who utilizes a 3-camera setup for his depositions. When showing depo footage in trial, Lanier will only show the same camera angle for 7 seconds. (This is how they do it in the news media to keep the audience engaged.) If virtual trials move forward, these concepts will all need to be considered to effectively produce a dynamic virtual experience which holds the jurors’ attention.

Malorie then asks Michael a question which must be on everyone’s mind, how did you keep your energy up for 6 ½ straight hours of speaking to a camera without a live audience? Michael notes how similar this was to presenting in a courtroom – you can be absolutely exhausted, but as soon as you step in the room, “you’re on.” He also explains how you can’t be high energy the entire time without coming off frantic and stressing your audience out. The key is to have a range of highs and lows, which serves to conserve your energy and make the highs more impactful.

This type of energy management has taken Michael years to master, and he shares an insightful story from a trial 15 years ago where he learned an important lesson – even if you can’t say everything you want to, you need to slow down and make it about the listener.

Michael goes on to explain his mindset change through the teachings of Carl Bettinger in the book “Twelve Heroes, One Voice.” He used to think it was his job to win the case, but now he knows that’s the jury’s job. And by incorporating this mindset, it’s abundantly clear that the jury deeply understanding the case is much more important than you saying everything you want to say. Malorie then describes her own journey through this, when she was told she speaks very loudly when she’s telling a story she’s passionate about. She realized this comes off as abrasive when the jury isn’t there with her yet and has worked to consciously change this.

Another strategy Michael used to manage his energy during the presentation was the strategic use of PowerPoint slides. He incorporated a variety of both “busy” slides filled with information and simple slides with just a topic or phrase. While presenting the information dense slides, he could be lower energy. But when there was a simple slide, he knew he had to be high energy to carry that portion of the presentation.

This leads Michael and Malorie to discuss the larger applicability of these tactics in the courtroom. When presenting in trial, Michael utilizes completely blank slides in his PowerPoints when he wants the jury to be focused on him. While they both agree more visuals will be necessary in a virtual trial, they recognize the need to incorporate film professionals to make those visuals effective.

On the topic of visuals, they shift to the role of graphics in the courtroom. Michael and Malorie agree that often a simpler graphic is much more effective than an intricate, expensive graphic from a courtroom exhibit company. Michael sums this up perfectly by stating, “If we have to explain the graphic, then we’re losing them.” He’s enjoyed working with his firm’s own graphic artist, and also recommends looking at Upwork and hiring an artist on a contract basis. Malorie adds you can even create some very effective graphics yourself in PowerPoint without spending a dime. This all boils down to the fact that you can’t win a complex case, and while intricate and expensive graphics certainly have their place in the courtroom, they are often overused and frankly a waste of money.

Malorie then shifts the conversation to a discussion of Michael’s upcoming book on trucking law, which Michael previewed during the virtual seminar. One of the major aspects of his research focused on electronic logs for truck drivers, and how they cheat on them. Michael explains how even though truck drivers are allowed to work up to 70 hours a week already, they spend so much time on unpaid activities (deliveries, loading, inspections, etc) they need to cheat in order to make a decent living. Trucking companies have been recommended to pay by the hour or a salary, but they almost always choose to pay their drivers by the mile because it’s better for the company economically.

Michael then describes numerous ways these drivers cheat their logs, including driving on “personal conveyance” time, creating a “phantom driver,” and more which are so intricate they need to be heard to be believed.

Michael and Malorie wrap up the episode with some terrifying facts. Michael spent some time researching drug testing protocols for truck drivers, where he was very disappointed by the current system. Through a plethora of methods, drivers successfully cheat on urine tests and stay on the road. One study indicated as many as 310,000 truck drivers on the road today would fail a hair follicle drug test if given one, to which Malorie replies, “What if that number was commercial airline pilots? People don’t think that way, but they should. These things are huge.”

This podcast also covers Sari de la Motte’s teachings, courtroom models and exhibits, how to catch a truck driver who cheated on their electronic logs, raising the minimum insurance limits for trucking companies, and so much more.

If you’d like to attend Cowen’s Big Rig Boot Camp in 2021 in person or virtually, visit www.BigRigBootCamp.com for live updates.

62 – John Campbell – The Empirical Jury: Big Data with Big Results

In this Trial Lawyer Nation podcast, Michael is joined by attorney, law professor, and founder of Empirical Jury, John Campbell. They sit down for a conversation about big data for trial lawyers, what John’s company “Empirical Jury” does, legal “urban legends” and their validity (or lack thereof), the most interesting findings he has discovered working on specific cases, and an in-depth look at the effects of COVID-19 on jury attitudes.

The episode starts off with Michael asking John how he got into the field of jury research. John describes his path of starting out as a teacher and deciding to go back to school to become a lawyer. He then joined Denver Law School as a professor studying tort reform in an academic setting, founded the Denver Empirical Justice Institute, and discovered his passion for big data. There, he studied civil justice issues and how jurors behave, but wondered if he could apply scientific methods and big data to law based on an individual case. Basically, he wanted to know what would happen if he had 400 people look at a case instead of the traditional 10-15 people you get with a focus group.

Thus, Empirical Jury was born. John describes the process as working like a “gig economy.” He will share an ad along the lines of, “be a mock juror and get paid to do it,” and is able to recruit hundreds of workers in one day. The work is all done online in their own time, and costs much less per juror than a traditional focus group. With numbers like that, Michael asks what everyone must be thinking – how representative can your jury pool be? Are the respondents all underemployed young people? John says it’s more representative than you’d think. He explains how many people take online surveys for fun, like playing Sudoku. His participants range between 18-80 years old, very conservative to very liberal, and typically earn up to $150,000 a year.

Michael then inquires about the many “urban legends” of law applied to jurors, specifically are any of them true? The short answer is no, but John dives into some surprising details. The moral of the story is to avoid stereotyping based on factors like race or gender, but to instead focus heavily on their responses to bias questions. A juror who believes the burden of proof is too low for the plaintiff’s lawyer being placed on the jury can have detrimental effects on the outcome of the case.

John goes on to share some of his most interesting findings. The first addresses the idea that if you ask for more, you get more. He has found this to be true based on the anchoring principle, with an interesting caveat – the amount you ask for directly affects liability. Typically, the liability climbs the more you ask for until you hit “the cliff.” He shares a shocking example of this in practice and concludes with, “You’re your own damage cap.”

The conversation shifts to the highly debated topic of COVID-19 and its effects on jury attitudes. John has conducted extensive research on this topic, including a survey of 1,500 jurors asking questions about COVID-19 and trial options. He lists a number of shocking statistics and concludes that to seat a jury today you would have to account for a loss of 50% of jurors before asking a single voir dire question not related to COVID-19. Knowing this information, another vital question remains – do the remaining 50% of jurors skew towards the defense or the plaintiff? John explains how the answer is more complicated than most people think, but goes on to share some in-depth findings which have huge implications for the future of jury trials.

John continues by describing another study he conducted where he asked 1,200 jurors how they would prefer to participate in a jury, including a variety of in-person and virtual options. The respondents had a surprising favorite – the option to watch the case via video recording from home, on their own time. While this may sound far-fetched, John describes a series of strategies which could be used to make this a success.

With virtual trials becoming a new possibility, many plaintiff’s lawyers are wondering if a jury can award a big damage verdict without attending the trial in person. With an absence of body language or eye contact, will damages decrease? John doesn’t think so. He cites multiple studies he has conducted in the past where he’s been able to predict huge verdicts within 10% of the actual verdict. He believes if you show jurors real evidence such as day in the life videos, jurors take that seriously and award damages accordingly. He compares this to watching a movie and crying, to which Michael adds, “You just have to change the presentation.” Michael and John both agree that lawyers may have to go to trial this year whether they want to or not, and they reflect on the best strategies lawyers who face this should take.

Another concern commonly noted by plaintiff’s lawyers faced with the possibility of a trial in the era of COVID-19 is if jurors are forced to attend court in person, do they blame the plaintiff because they filed the lawsuit? While some early research indicated they may, John has not found this to be true. His research showed jurors blame the plaintiff and the defense in equal numbers, but the most common answer was, “I don’t blame anyone. I understand this has to happen.” John summarizes the COVID-19 effect on jurors by stating, “While there are some effects on who will show up for jury duty, what we don’t see is a blame for the plaintiff’s attorney.”

This podcast also covers the role of traditional focus groups, using instincts in trial, jury consultant costs, the Fusion Effect, jury attitudes towards medical malpractice cases, how to test if online jurors are paying attention and if their responses should be accepted, what the defense already does with big data, and so much more.

If you’d like to work with John Campbell on a case or would like to learn more about Empirical Jury, you can visit their website at www.empiricaljury.com or email John directly at john@empiricaljury.com.

Click here to view the COVID-19 research PDF John mentions on the show.

 

Bio:

John Campbell, JD is a trial and appellate lawyer turned law professor turned jury researcher.

John trained as a trial lawyer under John Simon, a member of the Inner Circle of Advocates, and then went on to become a successful consumer attorney.  John’s verdicts and settlements exceed $350 million.  John has also handled appeals in the Eighth, Second, Tenth, and Fourth Circuit, as well as the United States Supreme Court and a variety of state courts.  Most recently, John served as lead counsel in a series of class actions against municipalities, including Ferguson, Missouri, who engaged in policing for profit.  The cases led to the eradication of many predatory fees targeted at minorities and the working poor.   John remains a member of Campbell Law LLC.

For eight years John served as a professor at the University of Denver Sturm College of Law.  While there, he founded the Civil Justice Research Initiative, dedicated to better understanding jury behavior through rigorous empirical research.  He continues to run CJRI at the University of Denver and teaches as an adjunct professor.

John’s academic work led to demand for him to study individual cases for plaintiff attorneys.  He ultimately founded Empirical Jury.  In only a few years, Empirical Jury has emerged as a cutting-edge firm that uses big data and scientific approaches to equip attorneys to obtain the best result possible for clients.  Empirical Jury has been involved in verdicts in excess of $550 million and is routinely called on to analyze some of the most complex consequential cases in the country.

During the Covid-19 era, Empirical Jury is also leading the way on understanding the Covid Effect through careful data gathering and analysis.  To date, Empirical Jury has surveyed over 1,200 jurors on topics relating to Covid-19, virtual trials, and jury duty.